Is it your goal to read more books this summer? If so, check out Top Sales World’s 50 best summer reads related to sales and marketing.
A couple of our favorites are included – People Smart in Business, by Dr. Tony Alessandra and Michael O’Connor; and Relationship Selling by Jim Cathcart.
People Smart in Business, by Dr. Tony Alessandra and Michael O’Connor
Ever wondered why your natural behavior sometimes seems to alienate people? It is because that same behavior may not be natural for others. If you want to get along with your colleagues, employees and bosses, it’s essential to become aware of your natural tendencies — and their natural preferences! People Smart in Business is a unique blend of scientific research on human behavior and 34+ years of teaching people smarts through The Platinum Rule®.
Get a sneak peek of People Smart in Business Sample Chapters. Buy your copy here.
Relationship Selling by Jim Cathcart 
Relationship Selling maintains that the purpose of business is to make life better for people and the purpose of selling is to build profitable business friendships. Every salesperson’s road map to superstar success, the book offers ways to produce big results without hard-sell tactics and advises how to select and penetrate key markets, generate an endless flow of prospects, identify key decision-makers and keep accounts active. It includes checklists, charts, forms and specific how-tos on each phase of selling.
Buy your copy here.
Check out the entire list of Top Sales World’s 50 best summer reads.
Happy summer reading!
Dr. Tony Alessandra is a behavioral and communication expert, and author of 17 books including The Platinum Rule, Collaborative Selling and The Art of Managing People. Today he is a leading business motivational speaker on communication, customer loyalty and sales.
Jim Cathcart is the bestselling author of 16 books and a “hall of fame” professional speaker. He has worked with 2,800 clients worldwide over his 38 years as a trainer and consultant. Jim is the founder of Cathcart.com and a frequent coach to many of his colleagues and clients.
