We’ve all heard of the Golden Rule: “Do unto others as you would have them do unto you.” Author, speaker and CEO of Assessments 24×7 LLC, Dr. Tony Alessandra says, “This is a great rule, especially when it comes to values, ethics, honesty and consideration. However, when it comes to interpersonal communication, it can very well backfire. Basically translated, The Golden Rule says to treat others the way you would like to be treated, which of course isn’t always the case.”
Practicing The Platinum Rule–treating others the way they want to be treated by adapting to their behavioral style–can quickly make you a better communicator.
Dr. Tony Alessandra was recently interviewed on the “Natural Born Coaches” podcast with Marc Mawhinney, where Tony shared insights on The Platinum Rule and what it takes to build not just a coaching business, but any business!
You can listen to the podcast here:
After you listen, leave a comment or send Tony a message to let him know what stood out most for you!
Dr. Tony Alessandra is a behavioral and communication expert, and author of 29 books including The Platinum Rule, Collaborative Selling and The Art of Managing People. Today he is a leading business motivational speaker on communication, customer loyalty and sales.
