In the first half of my career, I worked in advertising, creating and pitching ideas to clients such as Mini Cooper and Godiva. I learned that it's easy to get buy-in for boring ideas, because they're not new or "risky."…
You only have seconds to make a meaningful first impression in-person or on the phone. How much time do you have in the virtual world to make your introduction? Your Personal Brand is your key to standing out. Personal brand…
David Burkus interviews Sally Hogshead on Radio Free LEADER. Listen to the podcast on davidburkus.com Sally Hogshead is an American author, professional speaker, chief executive officer of Fascinate, Inc. and a former advertising executive. She is the author of Fascinate and…
This article by Shelly Whitehead was first published on Fast Casual on Oct. 11, 2016. Be different. It's not something you hear a lot. In fact, most of us are taught from a very young age that it's better to tone…
You only have 9-seconds to make a meaningful first impression in-person or on the phone. How much time do you have in the virtual world to make your introduction? Your Personal Brand is your key to standing out in 9…
The Marketing Nerds Podcast, How to Make Your Brand Fascinating with NYT Best-Selling Author Sally Hogshead was first published on SearchEngine Journal. Joining them just after the release of her revised book, FASCINATE: How to Make Your Brand Impossible to Resist (affiliate link), Sally Hogshead…
Your DNA is 99.9% the same as everyone else’s. The teeny, tiny .1% that’s different is your distinct value. It describes the best of how the world sees you, and how you are most likely to rise above and stand…
This interview with Sally Hogshead was first published on storyboardmagazine.com. World-class branding expert and best-selling author Sally Hogshead believes the greatest value you can add is to become more of yourself. She identified seven forms of communication, detailed in her book,…
This interview with Sally Hogshead by Simon Mainwaring was originally published on Business 2 Community. Sally Hogshead is Hall of Fame speaker, international author, and the world’s leading expert on fascination. Sally sat down with the We First team for a Q&A…
Okay, friends, let’s talk. Are you… boring? Like, ugh, really boring. Instant narcolepsy. I don’t mean you, personally. I mean your social media. Here’s the BAD news: In a world with a 9-second attention span, you have to either stand…
A personal brand can boost your reputation. It can help you spread a message, build relationships, and grow your business. BUT… not always. Your personal brand can actually work against you. In fact, it can damage people’s perception of you…
This post originally appeared on HowToFascinate.com. An Introvert's Guide to Feeling More Fascinating A quick introduction from Sally Hogshead: A little over a year ago, a young woman walked into our office for a job interview. She wasn’t outgoing and bubbly. In fact,…
This interview with Sally Hogshead originally appeared on The Huffington Post, by Scott Goodson. We are all hungry to know what others think of us. These days we are even more in need of feedback, though typically it's a virtual…
This article was originally published on entrepreneur.com by Laura Entis. “You don’t want to change who you are,” Sally Hogshead tells a rapt audience at the C-Suite Network conference in Dallas last week. “You just want to become more of who you…
